/Merkle Launches Archie, a Scalable Marketing Analytics Solution

Merkle Launches Archie, a Scalable Marketing Analytics Solution


Centralized delivery of marketing performance measurement and advanced analytics across media and CRM COLUMBIA, Md. — Merkle (www.merkleinc.com), a leading technology-enabled, data-driven performance marketing agency, announced the launch of Archie, a scalable solution for marketers to gain cross-channel media and marketing insights, using best-in-class platforms and tools. “With Archie, Merkle now centralizes marketing performance measurement, […]

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